In most instances, text messages from legitimate businesses are actually sent from the business telephone number and do not come from unidentified mobile numbers. This is an overview of text message marketing laws and regulations as we understand them at the time of writing.
NOTE: The content in this post does not contain legal advice. How To Spot a Text ScamĬheck out these five surefire signs of a text scam: As such, it’s important to be on the lookout for common text marketing scam indicators. Unfortunately, these and other text messaging scams are becoming commonplace. The scammer uses this information to open new accounts or invade consumers’ existing accounts. The text message asks the consumer to provide personal information. In this scenario, the text message scam appears to be from a well-known source such as an internet provider, bank, or mortgage company disguised under a fake short code.
In fact, The Federal Trade Commission (FTC) just issued a new warning about a dangerous new breed of identity theft scams known as “smishing.” In recent years, for every business that has started to use SMS marketing for good, an increasing number have started to use text messaging as a means to steal money from unsuspecting victims.